It is about promoting corporate fairness, transparency and accountability. Directors are responsible for a company's governance, which will include setting the company's goals, providing leadership to achieve the goals and supervising the management of the company.

Corporate social responsibility is about considering and managing the impact of the company's activities on the environment, stakeholders and the community in entirety, as part of the company's daily operations. Public interest and long term sustainability of a company's presence and activities are therefore considered hand-in-hand with the objective of making a profit, and these are often key aspects of the company's risk management and value creation.